Julia Lubianytska

In this article, you’ll learn what an MCP server is, how it connects AI assistants to your SEO stack, which seven servers are worth considering, and how to choose the best MCP server for SEO based on your workflow, data...

Growing AI visibility increases your local brand’s chances of being recommended in responses generated by ChatGPT, Google Overviews, or other LLMs. In this guide, you’ll discover the best techniques and tools to improve...

A lot of SEO advice on how to rank in Perplexity still sounds like recycled Google SEO from 2019. In reality, Perplexity works very differently. It retrieves sources live for every query, evaluates them in real time, and...

We reviewed 12 manufacturing SEO companies — ranging from comprehensive, performance-focused SEO services to industrial-only specialists — to help owners and marketing teams at small and mid-sized manufacturing firms...

Insurance-related Google searches reached record highs in 2025, with business insurance searches up 89% year over year and home insurance searches up 45%. At the same time, SEO can deliver up to 700% ROI when approached as...

Crypto SEO is different. You’re competing in a high-risk, high-reward niche where Google’s YMYL standards are stricter, content scrutiny is higher, and authority signals matter more than ever. At the same time, AI overviews,...

For many teams, Claude has become the preferred option when fast answers aren’t enough. It’s widely used for research, documentation, and complex content workflows where clarity, consistency, and depth directly impact...

Digital PR for SEO is a strategic approach that combines traditional PR with content marketing to build authority and secure high-quality placements on trusted websites. Instead of relying on outdated link building tactics,...

Most SEO work already happens in the browser. Keyword research, competitor checks, link audits, on-page reviews — Chrome is where it starts. The right extensions significantly reduce the time spent on daily SEO tasks. The...