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SEO Basics
Website Not Showing Up on Google? 16 Reasons and Ways to Fix
Andrew Shum
Written by Andrew Shum
Website Not Showing Up on Google? 16 Reasons and Ways to Fix

It’s easy to panic when your site doesn’t show up. Maybe it’s brand new, maybe it’s been live for months — but if Google’s ignoring it, so...

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15 minutes read
SEO Basics
Why Is My Organic Traffic Down Suddenly? Key Causes and Solutions
Andrew Shum
Written by Andrew Shum
Why Is My Organic Traffic Down Suddenly? Key Causes and Solutions

Fortunately, you’re not alone. You’d probably find “how to fix drop in organic traffic” to be among the most popular search queries every time...

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16 minutes read
Niche Industry Guides
SEO for Startups: Complete Guide with Actionable Steps
Andrew Shum
Written by Andrew Shum
SEO for Startups: Complete Guide with Actionable Steps

Your site can attract relevant traffic even during your product testing or pre-launch phase. This SEO guide for startups explains how to start by building...

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25 minutes read
SEO Basics
The Truth About Pay-for-Performance SEO any Business Should Know
Andrew Shum
Written by Andrew Shum
The Truth About Pay-for-Performance SEO any Business Should Know

Key Takeaways: Pay-for-performance SEO lets you pay only when your website achieves specific goals. Some pay-for-performance SEO providers may focus...

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12 minutes read
SEO Basics
Is SEO Worth It in 2025? A Grounded Evaluation
Andrew Shum
Written by Andrew Shum
Is SEO Worth It in 2025? A Grounded Evaluation

The value of SEO lies in a constructive, long-term approach. Search engine optimization lets you build digital assets that will keep delivering results...

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14 minutes read
SEO Basics
How to Hire a Skilled SEO Expert for Your Needs?
Andrew Shum
Written by Andrew Shum
How to Hire a Skilled SEO Expert for Your Needs?

The right SEO professional can significantly enhance your online presence. They will help you reach the top spots in Google, attract organic traffic, and...

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14 minutes read
SEO Basics
Guaranteed SEO Services: Why You Should Avoid Them?
Andrew Shum
Written by Andrew Shum
Guaranteed SEO Services: Why You Should Avoid Them?

People tend to like certainty, so the guarantee of achieving first-page search engine rankings can be quite enticing. But what exactly stands behind SEO...

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12 minutes read
Niche Industry Guides
Franchise SEO: How to Rank Higher in Local Search Results
Andrew Shum
Written by Andrew Shum
Franchise SEO: How to Rank Higher in Local Search Results

Franchises deal with issues that independent businesses don’t, from duplicate content to internal competition. This is why SEO for franchise needs a...

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23 minutes read
Statistics
115 Digital Marketing Statistics for 2025
Andrew Shum
Written by Andrew Shum
115 Digital Marketing Statistics for 2025

Social media proliferation, fast AI development, and many more factors impact buyer behavior and, thus, the tactics marketers use to attract and satisfy...

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23 minutes read
Niche Industry Guides
SEO for Cybersecurity Companies: Boost Your Visibility, Credibility & Leads
Bohdan Radin
Written by Bohdan Radin
SEO for Cybersecurity Companies: Boost Your Visibility, Credibility & Leads

To turn that visibility into real sales, you must combine a solid technical foundation, expert-driven content, and user trust. Maximizing conversions requires...

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12 minutes read
Niche Industry Guides
B2B ecommerce SEO: What It Is and How It Differs from Traditional SEO
Andrew Shum
Written by Andrew Shum
B2B ecommerce SEO: What It Is and How It Differs from Traditional SEO

Ranking on Google isn’t just a vanity metric — it decides whether buyers ever find you. Only 9% of users scroll to the bottom of page one, leaving...

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18 minutes read
SEO Basics
SEO Results: How to Track & Measure SEO Performance
Andrew Shum
Written by Andrew Shum
SEO Results: How to Track & Measure SEO Performance

Many SEO guides emphasize metrics like backlinks and domain authority as key indicators of success. While these are important, a truly comprehensive approach...

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18 minutes read
AI
How to Rank on ChatGPT: Tips and Actionable Steps [2025 Guide]
Andrew Shum
Written by Andrew Shum
How to Rank on ChatGPT: Tips and Actionable Steps [2025 Guide]

ChatGPT now serves nearly 800 million weekly active users and is one of the fastest-growing search engines in B2B. People use it to get personalized recommendations...

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19 minutes read
Link Building
Local Link Building That Brings You on the Map, Literally
Andrew Shum
Written by Andrew Shum
Local Link Building That Brings You on the Map, Literally

Links from local sites act as a trust signal. They improve your rankings and help you surpass competitors in search results. Want to know how to get local...

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19 minutes read
SEO Basics
Local SEO for Small Business: A Complete Guide to Ranking Higher
Andrew Shum
Written by Andrew Shum
Local SEO for Small Business: A Complete Guide to Ranking Higher

Every day, countless potential customers search online for products and services. The main question is: are you appearing in their searches? If your website...

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16 minutes read
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