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Andrew Shum Head of SEO SeoProfy

Andrew Shum

Head of SEO

Andrew Shum is the Head of SEO at SeoProfy with 10+ years of experience in SEO and digital marketing. He has been part of the company for over 6 years and has led the SEO department for the past 3.5 years, managing a team of 15+ specialists. He works with competitive and international multi-language projects across eCommerce, SaaS, and enterprise niches, focusing on practical SEO strategies that deliver measurable results.

Expertise:
  • SEO Strategy Development
  • Ecommerce SEO
  • Team Management
  • SEO Analytics & Reporting
  • International SEO

Recent Articles

How Many SEO Keywords Should I Use? Guide to Keyword Density in 2026
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

Too few keywords and search engines might miss your topic focus. Too many and you risk Google penalties. In this expert guide, our team clarifies the optimal density based on different aspects. We also explain why keyword...

13 minutes read
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SaaS Content Writing Guide for More Traffic and Leads
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

In this guide, you’ll learn tips on how to create SaaS content that draws in potential customers at different stages of the buyer’s journey. We’ll also share publication types that work best for attracting...

21 minutes read
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How Much Do Law Firm SEO Services Cost in 2026?
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

When you’re looking to hire an SEO expert, you’ll see a pretty wide range of attorney SEO rates. Some options start at around $1,000 a month, while others can go over $20,000. So, what should your firm expect...

12 minutes read
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Why Is My Business Not Showing Up on Google Maps? 12 Reasons and Ways to Fix
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

Google wants more than a pin on the map. It looks at structured data, NAP consistency, page speed, and mobile-friendliness. If these technical SEO elements are off, your listing can quietly disappear — even if everything...

13 minutes read
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65 eCommerce Marketing Statistics for 2025-2026
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

Our insights will help you to evaluate the overall condition of the industry, its trends, and the behavior of modern buyers. Further, using this information, you can prepare your business for the upcoming challenges and implement...

11 minutes read
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B2C SEO: Key Strategies, Tips, and Techniques
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

There is a significant difference between managing a business-to-business and a business-to-consumer company. It’s relevant not only for the implementation of marketing techniques but also for search engine optimization....

19 minutes read
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Local Link Building That Brings You on the Map, Literally
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

Links from local sites act as a trust signal. They improve your rankings and help you surpass competitors in search results. Want to know how to get local backlinks? In this article, we’ve gathered only those tactics that...

19 minutes read
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SEO for Startups: Complete Guide with Actionable Steps
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

Your site can attract relevant traffic even during your product testing or pre-launch phase. This SEO guide for startups explains how to start by building pages that target early-intent keywords, optimizing your structure,...

25 minutes read
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38 Best Law Firm Marketing Tools
Andrew Shum Head of SEO SeoProfy
Written by Andrew Shum

With the latest law firm marketing tools, you can automate repetitive tasks, get insights about what’s working, and make smart decisions about where to invest your marketing budget next. We’ve categorized the best...

21 minutes read
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