Andrew Shum

Google wants more than a pin on the map. It looks at structured data, NAP consistency, page speed, and mobile-friendliness. If these technical SEO elements are off, your listing can quietly disappear — even if everything...

Our insights will help you to evaluate the overall condition of the industry, its trends, and the behavior of modern buyers. Further, using this information, you can prepare your business for the upcoming challenges and implement...

There is a significant difference between managing a business-to-business and a business-to-consumer company. It’s relevant not only for the implementation of marketing techniques but also for search engine optimization....

The answer isn’t always black and white. Sometimes AI content can save hours of work and still perform well. Other times, when it’s too generic or doesn’t align with what search engines prioritize, it might not meet...

Links from local sites act as a trust signal. They improve your rankings and help you surpass competitors in search results. Want to know how to get local backlinks? In this article, we’ve gathered only those tactics that...

On this page, we’ll explain what affordable SEO really means and which specific tasks move the needle for small budgets. We’ll also share our hand-picked list of 10 companies that can help you make the most out...

Your site can attract relevant traffic even during your product testing or pre-launch phase. This SEO guide for startups explains how to start by building pages that target early-intent keywords, optimizing your structure,...

With the latest law firm marketing tools, you can automate repetitive tasks, get insights about what’s working, and make smart decisions about where to invest your marketing budget next. We’ve categorized the best...

Getting backlinks is undoubtedly one of the most essential parts of any SEO strategy. Although it requires a thorough analysis, improvement of your content, and significant outreach efforts, the results you’ll get are undoubtedly...