Plumber SEO Company

Stand out and attract more clients with our top-rated SEO for plumbing companies.

Your plumbing business might be losing customers if your website doesn’t show up in local search results. Many homeowners look for plumbers online when they need help fast.

Our plumber SEO services can fix this problem. We’ll help you boost your rankings so you get discovered by qualified leads searching for plumbers in your area.

plumber seo
Clients organic traffic per month
Average return on investment

Our plumbing SEO services can expand your customer base online

Higher rankings

SeoProfy’s efforts have increased the website’s search engine position, meeting expectations. The team is responsive and well-organized.

Oleh Hula
Growth Marketing Manager, Salesforce Development Company
More high-quality traffic

SeoProfy’s work increased the client’s brand awareness, helped their website rank higher, drove traffic, and improved their relevance in organic search results.

Serafima Goldobina
Outreach Executive, Lensa Inc.
More sales

SeoProfy helped the client increase sales revenue, customer satisfaction, market share, and employee productivity. They also enabled the client to reduce costs and save time.

Alex Kotlarevsky
SEO Specialist, Creative Agency

Why is SEO important for plumbers?

The internet is an excellent place for local businesses providing home services to find leads. You can even start earning the trust of people who are just searching for advice and not yet actively looking for a plumber. Your website, reviews, and ratings allow prospective customers to check if you’re a trustworthy specialist.

However, if someone in your area is in desperate need of an “emergency plumber near me,” your website should be front and center in the search results. A simple online marketing strategy might not be enough to achieve that. People are unlikely to find you on page 2, and search engine optimization can help you reach the first positions in search engine rankings.

With SEO for home services, your plumbing business can get local search visibility at the precise moment people need your services. Plumber SEO also helps drive new clients for more routine plumbing work like installations and maintenance.

As part of the SEO process, keyword research is conducted to identify the specific words and phrases potential customers use when searching for plumbing services. These words and phrases equal needs and pain points. Your website can directly address the problems people are trying to solve.

Is someone searching “water heater installation” just looking for information, or are they ready to hire and ask about pricing? SEO experts will analyze the actual user intent behind these searches. You can use these insights to better tailor your services, messaging, and entire customer experience.

Why wait for referrals or rely only on outbound marketing? With effective plumber search engine optimization, you can attract new clients proactively. By leveraging search engines, your plumbing business can stay ahead of your competitors. When someone needs the best plumbing services in your area, you’ll be among the first options they’ll see.

Why choose our SEO company for your home service business?

We know most of your potential customers search for plumbers in their area using localized keywords like “plumber near me”. That’s why we provide local SEO services to optimize your plumbing website with the right phrases to ensure you rank high in your area.

But our services go beyond keyword research — SeoProfy handles all aspects of search engine optimization for plumbing companies. Quality content? Check. Consistent directory listings? We’ve got you covered.

We’ll also conduct a technical audit of your website to make sure customers can smoothly navigate your offerings. Because, let’s face it, having people stumble upon your site but then bounce away quickly doesn’t do you any good.

SeoProfy follows the latest best practices from Google — no risky methods that could get you penalized. You can count on sustainable, future-proof strategies that drive long-term success.

Once we take on your project, we analyze over 300 data points to develop a comprehensive strategy tailored to your needs. Within SEO services for plumbers, you’ll get unique insights from our proprietary tools and a personalized approach that will help your plumbing business rank higher.

Our team has helped different home service businesses improve their online presence. Whether plumbing, electrical, or HVAC SEO projects, our specialists can clear the path to more clients and bigger revenue month after month.

Tap the button above to schedule a free consultation.
We work with companies from:
inc 5000

Comprehensive plumber SEO services

We offer 360-degree expertise in and implementation of SEO for plumbers. The strategies we create include all aspects of SEO plumbing companies might need, including:

Content creation

Google prioritizes fresh, relevant content. It helps the algorithm understand what your website is about and shows it’s actually active. High-quality content is valuable for potential customers, too — it can answer common questions and explain pricing so they know upfront what they’re expected to pay.

Armed with knowledge about your business, our writers create informative blog posts and detailed service pages. We can also review the current content on your website. If it needs improvement, we’ll suggest ways to make it better. Our goal is content that provides value to your customers and promotes your business.

Technical SEO

A website with good technical qualities has a better chance of ranking well in search results. These qualities include fast web page loading, mobile-friendly design, and secure browsing. Site visitors favor these aspects and are more likely to stick around and browse your content if you offer them.

Our team will perform a detailed SEO audit to reveal any issues hindering the performance of your website. Addressing these technical aspects helps your website meet the expectations of both search engines and users. As a result, you receive better user engagement and improved rankings — a win-win.

Keyword research

Keyword research reveals the actual words and phrases customers use when searching for your services online. You can uncover specific services or locations you may be missing out on. Relevant plumbing keywords matter for Google, too. Such phrases in page titles, headings, and content let search engines rank your pages higher.

Our plumber SEO agency will select the most profitable keywords for your business. We’ll analyze search volumes, competition levels, and user intent for various keywords. We’ll also explore long-tail keywords for organic SEO, which are more specific and can drive highly targeted search traffic.

On-page SEO

On-page optimization covers a variety of plumber SEO approaches. It involves using header tags to organize your content, writing good meta descriptions, and setting internal links on your website. Descriptions that are interesting and include target keywords make more people click on your website. Meanwhile, internal linking helps Google understand your website’s structure.

SeoProfy provides advice on best practices for on-page SEO. Our plumbing SEO company will analyze your pages and identify opportunities to create strategic internal links and improve the structure of your website. We’ll make sure your headers and meta descriptions include relevant keywords to grab the attention of potential customers.

Link building

Getting links from other reputable websites in the plumbing industry enhances your online credibility. When a trusted site links to you, it’s like a recommendation, telling Google that your content is valuable and relevant. The more high-quality links you receive, the more authority Google assigns to your plumbing company.

As part of our monthly SEO packages, the link building service involves identifying opportunities for guest posting, local business directories, and partnerships with websites both inside and outside the plumbing industry. Then, we’ll write helpful content for these sites to get links back to your plumbing company.

SEO performance tracking

Monitoring metrics such as search rankings, organic traffic, and bounce rates is part of our plumber SEO campaign tracking. Higher rankings and web traffic, along with a low bounce rate, indicate your SEO efforts are working. Regular monitoring of these metrics allows you to identify what’s effective and what needs adjustments.

Our plumber SEO agency believes in the power of data-driven decision-making, which is why we place a strong emphasis on performance tracking. SeoProfy will provide you with regular reports showing you the concrete results of our efforts, such as the improvement in your local search rankings and the growth in your website traffic.

We get your plumbing website noticed, and you get more customers

Running a plumbing business keeps you busy. You’re focused on doing great work. And we know that.

That’s why our SEO company will take care of everything to make your plumbing business easy to find online. We’ll help you optimize your site with keywords, create helpful content, and build connections with other websites — all the behind-the-scenes efforts to push you higher in search engines. And you can stay dedicated to your craft.

Hire SeoProfy’s plumber SEO experts for your project

SeoProfy is a team of experienced SEO professionals, including plumbing SEO experts with a track record of successful SEO for plumbing companies. They not only know what keywords to look for or how to improve your site speed but also understand how to win over the visitors of your site and lead them to booking an appointment — and becoming regulars.

Our experts will make sure that the plumbing SEO strategies integrate seamlessly with our overall digital marketing efforts. From technical improvements to local search optimization, they’ll provide top-notch SEO for your plumbing company. What’s left for you is simply to review the reports as your search visibility increases.

seo team

Quick responses are the norm at SeoProfy

Have any questions during the week? We’ll get back to you promptly. This is how we work together:

Weekly reports

Each Monday, you’ll receive a detailed plan outlining the goals and strategies to implement that week. Come Friday, we’ll send over a progress report summarizing what has been accomplished.

Weekly video meetings

Our plumber SEO service includes weekly video chat check-ins via Google Meet or Zoom. These meetings allow you to review our progress, raise any concerns, prioritize tasks, and provide feedback based on the latest updates.

Stay in touch anytime

Whether you have a quick question about a specific keyword or you want to discuss a new idea for your content strategy, we’re just a message away on messengers like Telegram, WhatsApp, or Slack.

Unlike some plumbing SEO companies that might disappear for weeks on end, SeoProfy will stay in touch no matter the time or day.

Total transparency is our policy

Simple, straightforward pricing

No surprise fees here. Depending on your project’s needs, we’ll provide you with an easy-to-understand cost upfront. If your needs change midway through, no problem! We’ll recalculate based on the new parameters.

We'll update you on any challenges

SEO for plumbers is a journey, and like any road trip, you might hit a few unexpected bumps along the way. But our team will keep you informed if something doesn’t go according to plan. We’ll work together to identify the issue and map out a solution.

Realistic expectations from the start

Overpromising and underdelivering isn’t our style. We’ll set practical, achievable goals that we know are possible in SEO for a plumbing company. If some solutions aren’t feasible, we’ll say so upfront. Simple honesty is important to us.

So, what exactly can you expect when working with our plumber SEO company?

Getting to know you

Let’s start by having a friendly 30-minute chat. We want to fully understand your plumbing business — the goals, the challenges, the desired outcomes. Getting a good grasp of your competitors and target customers allows us to create a customized plumbing SEO strategy just for you.

Researching your niche

Next, our plumbing SEO company will do a deep dive into your niche. We’ll examine your website content, see what competitors are up to, and get a sense of your plumbing marketing strategy. This analysis lets us see where your site currently stands — the good, the bad, and the steps needed to get you the results you’re after.

Creating a tailored strategy

No generic one-size-fits-all plans. Based on all the insights gathered, we’ll chart a course for achieving your goals. The SEO strategy will lay out the specific SEO techniques to implement across technical SEO, on-page content, link building — whatever your case requires.

Assembling a team

Depending on the scope and scale of the project, you may have SEO copywriters, technical SEO analysts, and more. We’ll assign specialists who have a deep knowledge of the plumbing industry and what is needed to increase the visibility of your business online.

Defining a workflow

Then, we’ll map out a clearly defined workflow covering what tasks need to be completed daily or weekly. Our workflow is designed to ensure every aspect of your SEO strategy gets the attention it deserves. And by breaking down the workflow into manageable milestones, we’ll start making steady progress toward your SEO goals.

Transparent reporting

We believe in total transparency. Every Friday, you’ll receive an easy-to-understand report summing up all the work and progress made that week. Whether the results exceeded expectations or fell a bit short, you’ll get the full scoop. We’ll also hop on a call on Monday to align on the next steps.

Ready to drive more revenue with our data-driven plumbing SEO services?

We use data to reveal money-making opportunities. No spinning your wheels on efforts that don’t make a difference for your revenue.

Partner with our data-driven plumber SEO agency to start capturing more of the revenue you’ve been missing out on.

Reach more local customers and grow your plumbing business

Schedule an online consultation with us to see how we can maximize the online visibility of your plumbing company:

  • Generating leads from your service area
  • Improving your website’s user experience and conversion rates
  • Establishing your company as an authority in the plumbing industry
  • Staying ahead of your competitors who are neglecting local SEO.
seo case study


Our SEO for plumbers starts at $3,000, while the average price is $4,000-$6,000. The exact cost depends on several parameters, such as what city or area you work in. If there are many other plumbers competing in your area, prices can be higher. The services you need and the size of your website also impact the price.

We offer different plumber SEO packages to cover various needs. Our services typically include SEO audits across different areas of your website, keyword research, content writing and optimization, and more.

In addition, we perform link building to help you acquire quality backlinks. Our experience shows that most businesses in the HVAC and plumbing industry focus on specific areas, so we place a great emphasis on local SEO for plumbers.

Our clients typically experience over a 400% return on their investment. As your website’s rankings improve, you’ll get in front of more people searching for a local plumber.

The increased online visibility directly leads to more plumbing jobs and revenue. While SEO takes some patience, the long-term ROI can be outstanding.

Yes, improving your Google Maps ranking is part of our SEO for plumbers. We optimize the details in your Google Business Profile and implement strategies to help your plumbing company rank higher in the map pack for plumbing-related searches in your service areas. This maximizes visibility when people are looking for local plumbers.

The main focus of our SEO company for plumbers is our client’s return on investment. Thus, to evaluate the success of our plumber SEO campaigns, we analyze the metrics that are important for achieving your ROI goals, including:

  • The organic traffic coming to your website from search engines
  • The number of leads or form submissions generated from this organic search traffic
  • The percentage of those visitors who convert into actual customers and book appointments.

Our weekly reports will include more detailed results depending on the specific tasks performed, all contributing to the final objectives of your project. We’ll review data sourced from Google Analytics, Search Console, other third-party platforms, and our own SEO tools to comprehensively monitor your keyword rankings and other metrics.

Digital marketing for plumbing companies requires a strong emphasis on local SEO since your services are primarily needed within a specific geographic area. It involves targeting location-specific keywords to ensure visibility for nearby searchers.

Using visual content like before-and-after photos can effectively showcase a plumber’s work and attract potential customers. In addition, targeting keywords related to emergency plumbing services helps attract people in immediate need of a plumber, allowing for timely lead generation.

Unlock a steady stream of plumbing leads with SeoProfy.

Get a proven SEO strategy in place to attract more plumbing jobs month after month.


Victor Karpenko