Bohdan Radin

As of early 2026, nearly 4 out of 10 millennials opt for AI-powered search engines. Other user categories also rely on the answers provided by platforms powered by artificial intelligence. However, which of the AI search...

Many factors shape this decision, including your company size, growth stage, business model and activity, current economic factors, etc. This guide covers the main calculation formulas of marketing expenses, breaks down marketing...

Low site speed, inaccessible pages, or ranking drops all determine whether a visitor buys from you or from a competitor. That is why you need a regular SEO audit of your website’s performance if you run an ecommerce business. In...

Save yourself some time with the latest marketing stats related to your industry. We’ve reviewed dozens of reports from reputable online sources to provide you with up-to-date information on how to run a marketing campaign...

We’ll review the common mistakes that stand between you and valuable mentions on popular chatbots. Furthermore, you’ll discover why it’s crucial to get the references from LLMs (Large Language Models) in the era of...

What makes SaaS different is that revenue depends on retention. Winning the lead is step one. Keeping that account active, renewing, and expanding is where profit comes from. Lead generation for SaaS companies is not about...

The Google 3-Pack is the shortlist of three local businesses displayed with a map, ratings, and key details whenever a search has local intent. It often beats traditional organic results because users see it instantly and...

Although many modern businesses strive to adapt to the latest trends, such as AI-driven search results, their primary goal remains unchanged. They need not only to catch the attention of the target audience but also to convert...

It’s essential to monitor content marketing trends to fully leverage their potential and improve your business. By adopting best practices and staying on top of key trends, you can establish strong brand authority and...